Business
What a mobile Airstream does for a brand
Mytheresa used an Airstream to reach top clients, Nina Berenato to test a new city, Toni Garrn to tour a charity market. What it did for its owners, and what it couldn't.
Business + Design
The strategy, economics and design behind businesses on wheels: models, vehicles, fabrication and scale.
Business
The neighborhood bookstore is back. This time it comes to you.
From a 1949 Ford in Charlotte to a pink romantasy trailer in Troy, small mobile bookstores suggest that for niche retail, a store that moves may beat a store that stays.
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